Trademark objection is a formal objection raised by the trademark examiner during the trademark registration process. When a trademark application is filed, it undergoes a thorough examination by the trademark office to ensure that it meets all the requirements for registration. If the examiner finds any issues or concerns with the application, they will raise an objection, which must be addressed by the applicant.

Trademark objection can arise due to various reasons, such as similarity with an existing trademark, lack of distinctiveness, or violation of any rules and regulations. In response to the objection, the applicant needs to file a written reply, known as a trademark objection reply, within a specific timeframe.

The trademark objection reply should address the concerns raised by the examiner and provide sufficient evidence to support the trademark’s distinctiveness and non-infringement. The reply should also demonstrate how the trademark is unique and distinguishable from any other registered or pending trademarks.

If the examiner is satisfied with the reply, the trademark registration process will proceed, and the trademark will be registered. However, if the examiner is not convinced, the applicant may need to make further modifications or arguments to overcome the objection. If the objection cannot be resolved, the trademark application may be rejected after hearing.